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HIGH-NET-WORTH CLIENTS

Attract and serve high-net-worth clients

High-net-worth clients have complex needs and high expectations. BlackRock has the portfolio process, the products and the practice management expertise to help you simplify your approach, deliver customization, manage taxes and win at scale.

Evolve your portfolios for your whole practice

Not all client segments are created equal—each requiring a unique set of solutions. BlackRock's Whole Portfolio Solutions empowers you to meet the needs of every wealth segment within your practice in a single process, allowing you to incorporate different strategies as your clients' needs become more complex.

Move your portfolios upmarket to address complex client needs

Portfolio distribution pie chart

For illustrative purposes only. There is no guarantee a positive outcome will be achieved.

Tax loss harvesting & tax alpha

Direct indexing SMAs and long/short strategies

Stock & bond personalization

SMAs with option overlays and bond ladders

Alpha from private markets & alternatives

Private credit and infrastructure investments

Expand your products for high-net-worth investors

You can provide diversified risk and return potential with a mix of mutual funds, index ETFs and active ETFs. As a client's wealth grows, adding SMAs and private market assets can help you customize investments, minimize taxes and seek new sources of enhanced returns.

Personalize high-net-worth portfolios with SMAs

BlackRock’s separately managed accounts platform enables you to better meet the complex needs of your clients across equities, fixed income and option overlays.

of high-net-worth investors identify tax minimization and wealth preservation as their most important investment objective1
HNW SMA chart

Unlock private markets

Rise in private markets chart

U.S. Census Bureau - Center for Economic Studies - Business Dynamics Statistics (2022) and World Federation of Exchanges database; for more information on the World Federation, please refer to the Important Notes. Both sources, represents the latest data as of 2022 as derived on 2 April 2025. The graph denotes the growth or decline for both US public and private companies from 1988 until 2022. Past performance is no guarantee of future performance.

Opportunity is shifting to private markets and access is easier than ever. BlackRock combines deep expertise with product innovation to provide private markets solutions that help you build resilient portfolios and achieve investment objectives for your clients.

Enhance your practice to serve high-net-worth clients

Effectively serving wealthy clients starts with the 3 key elements of the practice playbook:

  • Services - Offer what high-net-worth investors want
  • Structure - Align your team and business to serve wealthy clients
  • Source - Connect with more high-net-worth clients
97%
of high-net-worth practices offer estate planning
92%
of high-net-worth practices offer charitable planning
81%
of high-net-worth practices offer family counseling and planning

Cerulli, “U.S. High-Net-Worth and Ultra-High-Net-Worth Markets,” 2025.

Latest high-net-worth insights

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  • Tax

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    Explore after-tax strategies for early investors navigating concentrated stock after lock-up expiration from an IPO.

  • Inside Alternatives

    Strengthening modern portfolios with private markets

    Jun 29, 2026|ByBlackRock

    Learn how private markets may enhance income, diversification, and growth while helping strengthen portfolios beyond traditional stocks and bonds.

  • Inside the market

    AI mega-IPOs are coming: What investors should know in 2026

    Jun 12, 2026|ByKristy Akullian, CFA

    Explore how mega AI tech initial public offerings or IPOs and index inclusion may reshape ETFs and investor opportunities.

  • Fixed Income

    Need A Better Way to Pick Municipal Bonds? Look Beyond the Rating

    Jun 09, 2026|ByChris Ryan, CFP®

    Credit ratings are only the start. Learn how BlackRock evaluates municipal bonds through character, capacity, and capital.

  • Practice Management

    529 Estate Planning Strategies for High-Net-Worth Families

    Jun 04, 2026|ByBlackRock

    529 plans for tax-efficient estate planning: gifting rules, limits, and multi-generational strategies.