Aladdin by BlackRock
ALADDIN BY BLACKROCK

UNCERTAIN TIMES DEMAND MORE CLARITY

More than portfolio management software, Aladdin® is an end-to-end operating system for investment professionals to see their whole portfolio, understand risk exposure, and act with precision. Through Aladdin, BlackRock is committed to helping clients navigate volatility and market uncertainty.
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About Aladdin

Aladdin is investment technology that brings efficiency and connectivity to institutional investors and wealth managers. The same technology that BlackRock relies on for investing, Aladdin provides clients with a common language across the investment lifecycle in both public and private assets and enables a culture of risk transparency among users. Aladdin technology empowers investors around the world to run with clarity.

Aladdin and eFront: celebrating one year

One year ago eFront became a part of BlackRock. We integrated eFront with Aladdin to enable a whole portfolio approach and continued to innovate eFront offerings for private market investors – all to accelerate our shared vision to make alternatives less alternative.

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BlackRock runs on Aladdin
Aladdin has always been at the core of BlackRock. It was first built to manage BlackRock’s business, and the firm continues to be the largest user of Aladdin today. Through Aladdin, the firm offers to clients the same technology and intellectual capital that BlackRock uses to manage investments day-to-day.
Aladdin by BlackRock

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