WOMEN, WEALTH AND WELL-BEING

Empower women investors

Many women are solely responsible for their finances or a breadwinner in their family. They are seeking advice and guidance more than ever before. We look forward to helping you build stronger relationships with your women clients.

Focus on women

  • 01

    Acquire women investors

    Inspire women to invest more by inviting them to a seminar and showing them your value.

  • 02

    Build loyalty with unengaged spouses

    Client relationships that involve both spouses are more likely to continue through both spouses' lifetimes.

  • 03

    Engage the next generation of investors

    Women stand to inherit at least half of the trillions expected to be passed from baby boomers to their heirs.

Offer customized portfolios for women investors

While many financial goals are universal, women face unique investment challenges related to how long they live, how they earn, and how they spend.

Deliver investment insight seminars for women

Address the unique needs of women investors

Enhance your ability to serve and attract women investors

BlackRock has partnered with Willow to help you become an Advisor for Women™ and be introduced to new potential clients.
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Share wealth-building resources with women clients