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Advisor Gateway advances the advisor-client relationship through new tools, powered by innovative technology and Gen AI capabilities.
SAN FRANCISCO – May 7, 2026 – Wells Fargo has launched Advisor Gateway, the firm’s modernized, desktop technology for financial advisors. Advisor Gateway offers one-click access to more than 200 tools and applications, including proprietary systems such as Account 360, Client Review Center, and Money Movement, alongside industry-leading, third-party investment goal planning software, intuitive research tools, and a centralized resource for alternative investments.
Over the past several years, Wealth & Investment Management (WIM) has invested $1 billion in building a technology ecosystem that is informed by advisors and focused on impactful client outcomes. Advisor Gateway and the tools within it are available to financial advisors across all of WIM’s advisor channels, including independent advisors who are part of Wells Fargo Advisors Financial Network.
“Advisor Gateway is an important step forward for our firm, helping advisors to better support clients as they manage client relationships and grow their practices,” said Sol Gindi, head of Wells Fargo Advisors and the WIM Client Relationship Group. “Advisor Gateway helps to deliver all that WIM has to offer to our wealth management clients and is the foundation for powerful, AI-driven tools that will propel our business into the future.”
The latest advancement integrated into Advisor Gateway is Proposal and Portfolio Analytics, a tool offering on-demand client proposals and real-time portfolio analysis leveraging Aladdin Wealth™, wealth management technology from BlackRock Aladdin.
The Proposal and Portfolio Analytics tool also includes the new Aladdin Wealth "Auto Commentary” feature, a generative AI capability designed to enhance advisor insight. Drawing on sophisticated risk analytics, client portfolio holdings, and client investment preferences, the feature synthesizes complex risk exposures into structured insights that help advisors prepare for client meetings.
“We’re proud to partner with Wells Fargo Advisors to bring Aladdin Wealth to their advisors through Wells Fargo Proposal and Portfolio Analytics,” said Ted Stratigos, global head of Aladdin Wealth. “Financial advisors are eager to leverage the power of AI to unlock insights and reduce manual processes, giving them more time to deepen client relationships. This launch underscores our shared vision for the future of advice and reflects Wells Fargo Advisors’ proactive approach to equipping their advisors with intelligent, connected technology that drives differentiated value for clients.”
“Our product development strategy is rooted in listening closely to our advisors, whose real‑world insights ensure we deliver tools that truly elevate the advisor experience,” said Eve Varner, head of the WIM Chief Product Office. “Their feedback directly informs our decision to implement new technology and shapes products like Proposal and Portfolio Analytics.”
Wells Fargo Advisors leverages AI tools developed in-house and through strategic relationships and has established strong AI governance to align implementation with the company’s values.
Investment and Insurance Products are:
Wealth & Investment Management (WIM) offers financial products and services through bank and brokerage affiliates of Wells Fargo & Company and is one of the largest wealth managers in the U.S., with $2.2 trillion in client assets. WIM provides personalized wealth management, brokerage, wealth planning, lending, private banking, trust, and fiduciary products and services to affluent, high-net worth, and ultra-high-net worth clients. WIM operates through advisors in Wells Fargo Advisors, independent brokerage offices, and digitally through Intuitive Investor® and WellsTrade®. Private Wealth is an exclusive and personalized service and product offering for qualifying clients of Wealth & Investment Management (WIM).
Bank products and services are available through Wells Fargo Bank, N.A. Wells Fargo Bank, N.A., is a bank affiliate of Wells Fargo & Company.
Investment products services are offered through Wells Fargo Advisors. Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC, and Wells Fargo Advisors Financial Network, LLC, Members SIPC, separate registered broker-dealers and non-bank affiliates of Wells Fargo & Company. WellsTrade® and Intuitive Investor® accounts are offered through Wells Fargo Clearing Services LLC.
Wells Fargo Advisors provides advice and guidance to help clients maximize all aspects of their financial lives. Our vast network of financial advisors, one of the nation’s largest, serves investors through locations in all 50 states and the District of Columbia. Wells Fargo Advisors is a part of Wealth & Investment Management (WIM), one of the largest wealth managers in the U.S. WIM offers financial products and services through bank and brokerage affiliates of Wells Fargo & Company. Investment Products and services are offered through Wells Fargo Advisors. Wells Fargo Advisors is a trade name used by Wells Fargo Clearing Services, LLC, and Wells Fargo Advisors Financial Network, LLC, Members SIPC, separate registered broker-dealers and non-bank affiliates of Wells Fargo & Company.
www.wellsfargoadvisors.com
Wells Fargo & Company (NYSE: WFC) is a leading financial services company that has approximately $2.2 trillion in assets. We provide a diversified set of banking, investment and mortgage products and services, as well as consumer and commercial finance, through our four reportable operating segments: Consumer Banking and Lending, Commercial Banking, Corporate and Investment Banking, and Wealth & Investment Management. Wells Fargo ranked No. 33 on Fortune’s 2025 rankings of America’s largest corporations. News, insights, and perspectives from Wells Fargo are also available at Wells Fargo Stories.
Additional information may be found at www.wellsfargo.com