Frank Cooper III

Chief Marketing Officer

Frank Cooper III, Senior Managing Director, is the Global Chief Marketing Officer of BlackRock. He is a member of the Global Executive Committee and Global Operating Committee.

 

As Global CMO, Mr. Cooper is responsible for shaping BlackRock’s global brand and marketing strategy for institutional and retail clients, including overseeing all digital, branding, research and insights functions at the firm.

 

Mr. Cooper previously served as Chief Marketing and Creative Officer at BuzzFeed, the leading social content publisher. Prior to this, he served as Chief Marketing Officer of Global Consumer Engagement for PepsiCo's Global Beverage Group. Mr. Cooper started his career as an entertainment lawyer and later served as a senior executive in the entertainment industry at Warner Bros and Polygram among others.

 

Mr. Cooper has been acknowledged by Fast Company magazine as one of the "100 Most Creative People in Business,” was a four-time recipient of Billboard magazine’s "Power 100” and recipient of AdColor’s coveted “Legend” award.

 

Mr. Cooper earned a J.D. from Harvard Law School, where he served as the Supreme Court Editor of The Harvard Law Review, and a B.S. degree in business administration from the University of California at Berkeley.

Frank Cooper III

Chief Marketing Officer

Frank Cooper III, Senior Managing Director, is the Global Chief Marketing Officer of BlackRock. He is a member of the Global Executive Committee and Global Operating Committee.

 

As Global CMO, Mr. Cooper is responsible for shaping BlackRock’s global brand and marketing strategy for institutional and retail clients, including overseeing all digital, branding, research and insights functions at the firm.

 

Mr. Cooper previously served as Chief Marketing and Creative Officer at BuzzFeed, the leading social content publisher. Prior to this, he served as Chief Marketing Officer of Global Consumer Engagement for PepsiCo's Global Beverage Group. Mr. Cooper started his career as an entertainment lawyer and later served as a senior executive in the entertainment industry at Warner Bros and Polygram among others.

 

Mr. Cooper has been acknowledged by Fast Company magazine as one of the "100 Most Creative People in Business,” was a four-time recipient of Billboard magazine’s "Power 100” and recipient of AdColor’s coveted “Legend” award.

 

Mr. Cooper earned a J.D. from Harvard Law School, where he served as the Supreme Court Editor of The Harvard Law Review, and a B.S. degree in business administration from the University of California at Berkeley.